Caregiving Coaching for Executives and Small Business Owners


Caregiving Coaching for Executives and Small Business Owners


As a executive or small business, you carry the responsibilities for many. How do you keep the business running while also ensuring your family members have the care they need?

Denise M. Brown, Founder of and a life coach credentialed by the International Coach Federation, offers coaching for executives and small business owners who care for a family member.

With Denise as your coach, you work together to form strategies so the business continues and the care given. You meet with Denise via phone or Zoom for 30-minute coaching sessions to tackle a tough situation, press through a problem, or make a decision about a dilemma. With Denise as your coach, you get an objective listener, a committed partner in your success, and an advocate for your needs.

“Before coaching with Denise, I was overwhelmed with my responsibilities. Denise is consistently encouraging and positive, helping me break any goal into pieces and achieve it one step at a time, while providing resources and expertise to help me on my way. I would encourage any caregiver with too much on her plate to work with Denise – as soon as possible!”

"I am so glad I did this! Denise listened and asked just the right questions to send me in the right direction. She helped me develop an action plan that left me feeling empowered and in control. I recommend this for any one in a caregiving situation!"

"Denise was interested, compassionate, and understanding. She helped me verbalizemy concerns and suggested ways I can address these."

Denise runs a small business and helps her parents which means she understand the challenges executives and owners face during a caregiving experience.

Connect with Denise

To learn if Denise is the right fit for you, please call her at 773-343-6341 or send Denise an email. Denise's email is denise @

About Denise

In 1996, Denise launched, the first website to add online caregiving support groups, daily caregiving chats and blogs written by family caregivers. Through its blogs posts, podcasts and video chats, holds one of the largest online libraries of caregiving stories.

Next Avenue named Denise a 2017 Influencer in Aging, one of “50 advocates, researchers, thought leaders, innovators, writers and experts who continue to push beyond traditional boundaries and change our understanding of what it means to grow older.” Denise hosts podcasts which delve into discussions about caregiving issues and organizes a weekly Twitter chat for family caregivers and former family caregivers.

Denise receives invitations to speak at a various events and participate in panels, round-table discussions and reports about issues faced by family caregivers and potential solutions that can help including:

  • Caregiving expert: LifeSpeak Well-Being Platform for Employers, May 2017
    Panelist: Aging in Place panel, eHI 2016 Annual Conference and Member Meeting in February 2016;

  • Round-table participant: Family Matters in Caregiving and Technology Adoption round-table discussion, part of an Aging Well Expert series sponsored by Philips and Georgetown University McDonough School of Business in April 2015;

  • Panelist: Our Aging Market: Why Businesses Need to Respond panelist sponsored by Harvard Business School Alumni Association of Boston in March 2015;

  • Round-table participant: Catalyzing Technology to Support Family Caregivers sponsored by National Alliance for Caregiving, California Healthcare Foundation, Kaiser Permanente, Intel-GE Care Innovations and Institute for the Future in April 2014.

  • Community peer reviewer: Family Caregivers Are Wired for Health, Pew Research Center, June 2013.

In 2016, Denise organized and hosted the National Caregiving Conference which now takes place annually. The conference features family caregivers and former family caregivers as presenters and panelists. In 2017, Denise organized and hosted Caregiving and the Workplace Summit, which now takes happens during the National Caregiving Conference. The Third Annual National Caregiving Conference took place on November 9 and 10, 2018, in Chicago. Attendees of the conference said:

"It was amazing. I had lost the last person/my mother in close proximity to the conference. While I wasn't sure if it made sense to attend the conference, it ended up being a very helpful and healing process to do so. Thank you Denise and everyone I encountered over the two days. You helped."

"WOW! How jammed packed full of awesome sessions this was. I wish I had at least 2 more days there to be able to take it all in. There was so much to learn! I felt like I was back in high school changing classes again and it felt wonderful. I met so many incredible people/caregivers. I shared like I've never shared before. Thank you, Denise, for helping make this possible!!! I look forward to next year."

"A truly amazing and inspirational event, felt so much love and warmth from so many people."

“It was an amazing experience to connect with warm, compassionate caregivers and to hear their stories. It was unlike any conference I have ever attended."

In 2015, Denise launched the Certified Caregiving Consultant Training program which arms former family caregivers and health care professionals with tools to communicate effectively with family caregivers. She developed and launched a workplace training program, Caregiving Sensitivity Training for Employers and Managers, in 2017.

2018 marks the sixth year of holding a 36-hour chat over Christmas. Anyone who needs company between Noon ET on Christmas Eve and Midnight ET on Christmas Day can connect with a volunteer in our Caregiving chatroom. We have volunteers who man the chat throughout the entire 36 hours.

In 1996, Denise began a regular and ongoing survey of family caregivers. In 2013, she began researching working family caregivers and added an ongoing survey of family caregiver's stress in 2015.

Since 1999, Denise has led Lunch and Learn workshops at employers located in the Midwest on behalf of Employee Assistance Programs and Work/Life Benefit companies. Her seminars consistently rated “Excellent” or “Very Good” by attendees.

She also regularly presents at caregiving conferences and workshops, including those sponsored by Elder Service Providers (Bellingham, Wash.), Brethren Village (Lancaster, Penn.), Alzheimer’s Association, Greater Illinois Chapter, Area Agency on Aging for Lincolnland (Springfield, Ill.), Areawide Aging Agency (Oklahoma City, Okla.), Oklahoma Aging Advocacy Leadership Academy (OAALA) and Parkinson Center of Oregon (Portland, Ore.).

Her insights have been featured in The Wall Street Journal, The New York Times, US News & World Report, USA Today,, Time magazine and Chicago Tribune.

She is the author of several books including The Caregiving Years, Six Stages to a Meaningful JourneyTake Comfort, Reflections of Hope for Caregivers and After Caregiving Ends, A Guide to Beginning Again.

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Tracey Martin

Denise, Wish mom lived in Chicago. LOL. This is such a vast repertoire of skills. So glad we gave you as a resource .